Find the signal
Listen closely to user behavior, support patterns, and community conversation before making the next move.
Growth · Marketing · Community · Customer Support
I take products from zero to one and give users a reason to stay.
I’m Big Gids. I build the story, systems, and human touch that turn a new product into something people use, trust, and tell others about.
400K+organic audience built
100K+app users driven
$100K+campaign revenue generated
70Kmembers in 3 months
01 / Selected work
Growth is a system,
not a lucky moment.
I work across the whole loop: first impression → activation → trust → advocacy.
In the room / Glider Nigeria
Community does not only live online.
From conversations at the table to a shared sense of belonging, these activations gave the Glider community somewhere real to show up.
How I work
Make it move
Design campaigns, content, programs, and experiences that give people a clear reason to participate now.
Build the loop
Turn every launch into a repeatable system that creates better users, sharper insight, and stronger advocates.
02 / Writing
Ideas, field notes
& useful signals.
Writing on growth, community, onchain culture, and the work behind the numbers.
Follow on X ↗03 / Tools & experiments
Useful little
things in motion.
Small tools, prototypes, and systems I’m building to make growth work more useful.
04 / Events & speaking
Real rooms.
Real conversations.
In collaboration
05 / Building now
LiveHave a product that needs momentum?